Growth and Go To Market expert in the Digital Industry with a strong consumer marketing background (15+ years in Tech, previously 7 years in FMCG marketing).
-Advisor on Digital Transformation and Growth: Partner at growITup.it. Founder at Tech Italy Advocates. Mentor, Non Executive Director and Angel Investor.
-With Skype for 10 years since the early days, GM for Italy, then responsible for EMEA Go To Market strategies during the hyper growth phases, head of Global Business Development after the Microsoft acquisition. Helped drive growth from 50M to over a billion registered users and converting users into paying customers in a fast paced and ever changing environment -3 exits-: eBay integration, Silverlake buy-out, IPO planning and the Microsoft acquisition and integration.
-Previously drove growth with successful startups (1 IPO, 1 Sale) as well as with large corporations with commercial and marketing roles.